How to write a strong guarantee when selling your product

Why guarantee? Everything is a result of a decision. Buying a product is a decision. And NOT buying a product is a decision too. One of the biggest reasons people don’t buy from you is the perceived risk they believe they are taking in purchasing your…

How to use Manychat to create automated Facebook chat messages

Facebook launched its messenger ad feature on November 16, 2016. Manychat was the first bot that took advantage of it, when they immediately created their website as a tool to use Facebook messenger ads to successfully gain more messenger subscribers, and be able to send them…

12 ideas what to write in educational email newsletter

You hear often: send more educational content than offer in your email newsletter. Ok, but what to write about? There is wide variety of content you can integrate into a newsletter. The following list highlights some of the most popular and effective types: Tips that demonstrate…

Why your ads don’t convert?

So you created your first ad, but things aren’t going well. You get a few clicks, but not a single sale. What could the problem be? Are you running the ad on the wrong platform? Is the copy not compelling enough? Or maybe the picture isn’t…

Blog SEO: Where to use keywords?

Where to use keywords? Title The title is the name of your site. Ideally it contains one or two keywords and it has to wake up a visitor’s interest. If you can, include the keywords in the beginning of the text. Title tags should be descriptive…

10 fresh ways to monetize your blog

We just love blogs for many reasons. We read them, learn from them, use them to promote our brands, and sometimes do them as a hobby. If you find the right niche, the right topic and the right tone, your blog can be popular as well.…

Retargeting for cold, warm and hot traffic

 Cold Traffic Fact:  Not everyone clicking on your ads has heard of your brand before. Cold traffic is anyone who visits your site and has no idea who you are. They are often the majority of your traffic, especially if you are just start building your…