Tag: advertising

How to write a strong guarantee when selling your product

Why guarantee? Everything is a result of a decision. Buying a product is a decision. And NOT buying a product is a decision too. One of the biggest reasons people don’t buy from you is the perceived risk they believe they are taking in purchasing your…

How to use Manychat to create automated Facebook chat messages

Facebook launched its messenger ad feature on November 16, 2016. Manychat was the first bot that took advantage of it, when they immediately created their website as a tool to use Facebook messenger ads to successfully gain more messenger subscribers, and be able to send them…

Why your ads don’t convert?

So you created your first ad, but things aren’t going well. You get a few clicks, but not a single sale. What could the problem be? Are you running the ad on the wrong platform? Is the copy not compelling enough? Or maybe the picture isn’t…

Retargeting for cold, warm and hot traffic

 Cold Traffic Fact:  Not everyone clicking on your ads has heard of your brand before. Cold traffic is anyone who visits your site and has no idea who you are. They are often the majority of your traffic, especially if you are just start building your…