Tag: Business

How to set up a marketing budget

You can set up your marketing budget in different ways You can calculate the exact amount you will spend on marketing, or you can estimate a number (hopefully close to reality). One thing is important: HAVE a number in your head and in your notebook that…

10 ways to build trust in your customers

  So here is a question to consider: What’s the greatest secret for long-term sales? What are the selling points that make a customer comfortable buying from you, and uncomfortable with the offerings of your competitors? What creates a line of customers who want to buy from…

Get Rid Of Your Customers!

Get rid of your worst customers so you can work with only the good ones If you want to have all “good” customers, your marketing strategy needs to focus on bringing in only “good” customers “Good” customers are the ones willing to pay top prices, follow…

6 Marketing Myths

Marketing mistakes that most entrepreneurs make – and never know it I have a number of happy, hard-working entrepreneurs who had great ideas and the drive, but when it came to marketing their products or services and themselves, they all made the same mistakes over and…

My Biggest Marketing Secret

I want to give you my most valuable advice: THE secret—on how to make the most out of your marketing efforts Do you want to build your brand and earn more profits this year? Let’s begin with a few simple questions: Do you want better marketing…

Is Your Company Productive? Or Counterproductive?

The image of a company reflects its owner If you want to understand most companies, especially small businesses, look at the owner. This will allow you get to know about the brand. The owner’s point of view, habits, and strategy shape the company. If the owner…

Marketing goals for 2017

One of the most stressful things I remember having to deal with was when people would ask me what I wanted to be when I grew up – while I was still in high school. It’s really hard to answer this question when you are 16…

How marketing makes sales smooth and easy?

As a business owner, you might struggle with one or more of the following: You feel that being “good at sales” means being pushy, and it makes you uncomfortable You think that customers hate sales pitches and won’t buy your products, so you lower your prices…

How to shine, even in the rainy days

It feels much better being able to shine when everybody else is struggling with their businesses. Any business has its own ups and downs. Almost nobody likes these changes. Everyone likes balance and security, that sense of stability when existing customers buy more and new customers…

Instead of discount

Cutting prices, giving discounts, special sales – everyone can generate leads with these old and overused methods. All you have to lose is your profit margin! But can you make your services interesting and compelling by offering up a small bonus and still keep your profit?…