Tag: Campaigns

43 marketing tips from the pros

When I first started in marketing, I used to write down marketing quotes I’ve heard, that inspire me every day and help me do better things in my business. In this article I collected 43 of my favorite quotes about digital marketing from some of the best-known names…

The secret what makes your offer compelling

What is a compelling offer? A compelling offer is a valuable package deal that brings the customer a bigger benefit than just a simple product or service. A compelling offer is one that is so appealing that when customers hear it, they can’t say “NO”. By…

Where to use your lead magnet

Who doesn’t need a lead magnet? We talk a lot about the importance of having a powerful lead magnet. But one of the questions I hear a lot is: “Where should I promote to make it the most effective?” Here are some of the most effective…

How to create a successful marketing campaign?

What is a campaign? Small business owners have learned to segment their campaigns into three categories: traditional, digital, and social. While each campaign type can be beneficial in your business, these different approaches can help each other very effectively when properly set up. To understand how…

How to create a good Lead Magnet easily

What is a good lead magnet? Email is a very personal thing. You must give customers a good reason to provide you with their contact information. Simply inviting people to sign up for your list no longer generates the results it once did. You must give…

How to do marketing in slow season

Every business has slow seasons of the year. Mine too. Maybe it’s in the summer, or the beginning of the year, or tax season. When business and sales are slow. Or maybe you sell seasonal products that really only sell well in one season, such as…