Tag: Campaigns

10 +1 tips for a successful DM campaign

Who didn’t heard about Direct Mails? Direct mail presents some unique challenges compared to other marketing techniques, but also opens up some great opportunities that many other offline marketing tools don’t offer. How to plan and create a successful Direct Mail Campaign? 1) Start with your…

How to set up a marketing budget

You can set up your marketing budget in different ways You can calculate the exact amount you will spend on marketing, or you can estimate a number (hopefully close to reality). One thing is important: HAVE a number in your head and in your notebook that…

Which is the best marketing tool?

If you know and use these marketing strategies, you have a chance to grow your business, and achieve a steady stream of new customers. But if you don’t use it, your success will be up and down, at the whim of the marketplace. You won’t have…

Marketing goals for 2017

One of the most stressful things I remember having to deal with was when people would ask me what I wanted to be when I grew up – while I was still in high school. It’s really hard to answer this question when you are 16…

How marketing makes sales smooth and easy?

As a business owner, you might struggle with one or more of the following: You feel that being “good at sales” means being pushy, and it makes you uncomfortable You think that customers hate sales pitches and won’t buy your products, so you lower your prices…

If your sales are low: 4 tips how to shine on the rainy days

It feels much better being able to shine when everybody else is struggling with their businesses. Any business has its own ups and downs. Almost nobody likes these changes. Everyone likes balance and security, that sense of stability when existing customers buy more and new customers…

10 unusual marketing tools your competitors don’t use

If you are fighting for the attention of potential customers, and your marketing strategy is very similar to that of your competitors, you should expand your choice of marketing tools to ones that your competitors don’t use. Paid ads, website, DM, brochures – we all know these.…