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Posts Tagged "Facebook"

6 ideas how to re-purpose your Facebook Live videos

6 ideas how to re-purpose your Facebook Live videos

By on Sep 25, 2018 in quiz |

Content is king. The more content you create, the more you can educate, engage, and entertain your audience, and the more they will get to know you. But every platform has its own audience (with maybe a little overlap here and there), and you have opportunities to capture new people. You don’t have to write 2 new blog posts, author an ebook chapter, create a video,...

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Facebook ad checklist (Infographic)

Facebook ad checklist (Infographic)

By on Aug 7, 2018 in FB book |

Creating a successful Facebook ad is a lot of work. There are a lot of things that have to be in place: the objective, the headline, the picture or video, the Call to action, and more. Sometimes it feels overwhelming. You know what should you write to create the perfect ad, but sometimes we miss out small things. Me too. That’s why I created this checklist to be...

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How to grow your Facebook page under $250/month in 2018

How to grow your Facebook page under $250/month in 2018

By on Aug 4, 2018 in 5 strategies, FB book |

Having an engaged social media audience is critical for marketing in 2018. And I said engaged, because it’s key. You don’t want just followers that never look at your content, don’t like your posts, and don’t comment and share. Having real followers, people that are really and actively interested in your topic, is one of the most important social media marketing...

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Understanding the Facebook ads structure

Understanding the Facebook ads structure

By on Jul 14, 2018 in 5 strategies, FB book |

The Facebook ads structure has 3 different levels: ad campaign, ad sets, and ads creative. They are referred to as ad objects. Campaigns contain ad sets Ad sets exist a level below campaigns, and contain ads Ads belong to ad sets, which in turn belong to campaigns Editing an existing ad set will affect all the ads that the ad set contains. Editing a campaign will...

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Creating a Facebook “Offer Ad”

Creating a Facebook “Offer Ad”

By on Jul 7, 2018 in quiz |

Before you get started To create a Facebook offer ad for a Page, you must be an admin. If you’ve just created a Page, the option to create an offer becomes available after three days. Things to remember about a Facebook offer ad: You can’t edit offer ads after they’ve been published You can mute offers after they’ve been published You can limit the number of offers...

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Social media competitor analysis

Social media competitor analysis

By on Jun 21, 2018 in FB book |

Coming up with a social media marketing strategy is not an easy task. You can have a better picture if you closely monitor your competitors’ strategies, use the things that work, and learn from their mistakes. It can help you turn an average strategy into a winning one. Every marketing plan contains competitor analysis; your social media marketing plan does, as...

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Tracking results – Facebook ad metrics

Tracking results – Facebook ad metrics

By on Jun 9, 2018 in FB 2018, FB ad fail |

When it comes to metrics that evaluate results, some are far more important than others. The likes, shares, and clicks that your Facebook ad generates, the conversions that occur from that ad, leads generated from that ad: are all important to evaluate the overall success of your advertising campaign. Here are 5 important metrics that you need to know in order to...

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‘Facebook Lead Ads’ Secrets

‘Facebook Lead Ads’ Secrets

By on May 27, 2018 in LM ebook new |

Create a killer Lead Magnet that makes your audience hang on your every word – even if you don’t have the tools or the creativity. Click here to download the free ebook Why Facebook lead ads? When you collect a lead’s personal info, you send them to a dedicated landing page where they can enter their email address and get access to a freebie. Quality leads usually...

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Creating a social media marketing strategy

Creating a social media marketing strategy

By on May 25, 2018 in 5 strategies, FB book, quiz |

Social media is everywhere. It has changed the way people live and communicate. 2.77 billion people have some active social media profile. It’s addictive. Half of the social media users check their social media platforms first thing in the morning. 71% of social media users are likely to purchase a product or service based on social media referrals. Social media is...

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Facebook ad strategy in 5 easy steps

Facebook ad strategy in 5 easy steps

By on May 18, 2018 in FB ad fail |

Facebook has become an essential online marketing channel for small businesses. Therefore, there’s a huge potential in creating Facebook advertisements. Developing advertising strategies on Facebook is easier than you expect, and almost everyone you would want to reach is there. Users go to Facebook to see their friends and family, to look at their pictures, to...

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