Smart marketing makes the customer feel smart

5 strategies

How to grow your Facebook page under $250/month in 2018
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How to grow your Facebook page under $250/month in 2018

By on Aug 4, 2018 in 5 strategies, FB book |

Having an engaged social media audience is critical for marketing in 2018. And I said engaged, because it’s key. You don’t want just followers that never look at your content, don’t like your posts, and don’t comment and share. Having real followers, people that are really and actively interested in your topic, is one of the most important social media marketing...

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Understanding the Facebook ads structure
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Understanding the Facebook ads structure

By on Jul 14, 2018 in 5 strategies, FB book |

The Facebook ads structure has 3 different levels: ad campaign, ad sets, and ads creative. They are referred to as ad objects. Campaigns contain ad sets Ad sets exist a level below campaigns, and contain ads Ads belong to ad sets, which in turn belong to campaigns Editing an existing ad set will affect all the ads that the ad set contains. Editing a campaign will...

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The 3 message types a chatbot can send and the 24+1 hour rule
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The 3 message types a chatbot can send and the 24+1 hour rule

By on Jul 1, 2018 in 5 strategies, chatbot blueprint, VIP |

While Facebook messenger bots are still bringing incredible ROI and engagement level, Facebook has made some rules and guidelines how we can use them. There are strict rules about who can be a subscriber, what kind of messages a bot can send them, and when. In this article, I will explain the 3 main message types your chatbot can send to your subscribers, and the...

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How a business blog can help in SEO
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How a business blog can help in SEO

By on Jun 3, 2018 in 5 strategies |

How to optimize your blog for SEO If you have a business blog, you probably know the importance of it. A recent study shows that although roughly 60% of businesses have blogs, about 2/3 of them haven’t been updated in the past year! If you want to rank at the top of search engine results pages, you have to write engaging, SEO-driven content with smart keyword usage....

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Creating a social media marketing strategy
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Creating a social media marketing strategy

By on May 25, 2018 in 5 strategies, FB book, quiz |

Social media is everywhere. It has changed the way people live and communicate. 2.77 billion people have some active social media profile. It’s addictive. Half of the social media users check their social media platforms first thing in the morning. 71% of social media users are likely to purchase a product or service based on social media referrals. Social media is...

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12 traditional marketing media to mix with your digital marketing
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12 traditional marketing media to mix with your digital marketing

By on Dec 25, 2017 in 5 strategies, POPUP 52, VIP |

Wait a minute… you said traditional marketing? Before we go any further, let’s talk about the difference between “traditional” and “digital” marketing. Traditional, or offline, marketing focuses on “older” communications media like television, radio, print, and direct mail. You could also say simply that traditional marketing (or offline marketing) is...

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