Keywords – how to find the right keywords? (Video)
How to find the right keywords?
Keywords are fundamental to the search process. They are the building blocks of language they talk to search engines. The entire search is based on keywords.
Keywords dominate how we communicate with the search engines. When we enter words to search for, the engine matches pages to retrieve based on the words we entered. The order of the words (“fitness exercise” vs. “exercise fitness”), spelling, accentuation, and capitalization provide additional information that the engines use to help show the right pages, and rank the results for relevance.
Learn more about keywords, how to find the right keywords, and what are the rules of keyword placement here: