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Posts Tagged "copywriting"

How to improve product value with a good copy
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How to improve product value with a good copy

By on Jul 1, 2019 in copywriting |

If you think that just because you have a good product, you don’t need good copy, stop reading this article. But if you get it that communication plays a big role in success, then these techniques will help you show the real value of your products (and get more sales). But my product is good enough Maybe everyone knows this in your company, but your customers don’t...

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Email paradox: unsubscribes actually grow your revenue
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Email paradox: unsubscribes actually grow your revenue

By on Jun 13, 2019 in copywriting, Email marketing |

In email marketing, there is a little buzz about unsubscribes. Most companies thinks unsubscribes mean that their email marketing efforts failed, and they do everything to keep people on their list. There is a myth that says: 0.2% unsubscribe rate is normal, 0.5% is a red flag that you have to work on it, and above that is a catastrophe. “Please, don’t unsubscribe,...

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